Visual identity in Marbella

Branding and logo design in Marbella

An identity should remain consistent across websites, catalogues and printed materials. We design brands for Marbella businesses around where they are used and what they need to communicate to each audience.

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An identity that works across formats

Businesses launching, updating an identity or organising materials that have grown without a shared guide. Work can focus on a logo or cover a broader visual system.

Define the brand before its applications

We clarify the name, offer, audience and tone before developing proposals. A style is not chosen simply because it is associated with Marbella. The visual direction should represent your activity and remain recognisable across formats.

A system that accommodates different languages

We review how the logo, typography and composition work with the required text. A bilingual card, brochure and website header need different hierarchies. Specific materials and formats are agreed before design begins.

Files you can keep working with

Handover identifies versions and usable file formats, with the guidance included in the brief. Print design does not automatically include production or installation. Those requirements are scoped separately.

Logo design in Marbella

A logo should identify your business and work wherever you need to use it. We start with the name, audience and intended applications to establish a visual direction with consistent colour and typography.

Before designing, we agree whether you need a new identity, a review of the existing one or further applications. The proposal specifies versions, file formats and revision rounds. We do not assume every business needs the same materials.

Branding strategy

We first clarify what your business does, who it serves and what it needs to communicate. This brief guides identity decisions and helps keep your website, social channels and materials consistent.

We distinguish visual direction from broader strategic research. Positioning, naming and further applications need a defined brief before quoting. The scope follows how the brand will actually be used.

The work in practice

From brief to project

Clínica Vigar

A calm, consistent identity communicating a personal and professional approach to healthcare.

Contribution: Corporate identity, graphic materials and advertising

Montania Adventures

Identity, web design and digital communication for a brand that takes people into the mountains.

Contribution: Graphic design, web development, SEO and digital advertising

Other scopes within this service

  • Al AndalusIdentity, graphic design, website and WooCommerce store
  • ManselGraphic design and corporate presentation layout

Defined scopes

Options and pricing

These are our starting points for common briefs. Compare the scope and, if your project needs something different, we will prepare a tailored proposal.

Essential identity

Businesses starting out or needing a consistent visual identity.

One-off fee

€490 + VAT€592.90 including VAT
  • One direction, typographic logo, colour palette and typography.
  • A guide of up to 6 pages, 2 digital applications and two revision rounds.
  • Final vector files and screen-ready versions.
Scope and terms

A coherent visual foundation so your business is recognisable everywhere.

Naming, registration, print, complex illustration and font licences are separate.

Indicative timing: 2–3 weeks after the complete brief.

Extended identity

Brands that need more applications and a broader identity system.

One-off fee

From €990 + VATFrom €1,197.90 including VAT
  • 2 initial directions and development of one.
  • A 12–16 page guide and 5 applications; two revision rounds.
Scope and terms

For a brand that needs more exploration and a broader practical system.

Naming, registration, print and licences are separate. Timing depends on the applications.

Starting prices apply to the scope shown. Deliverables and any additional work are confirmed in writing before commissioning.

FAQ

Before we begin.

Can you align the website, brochure and signage?

Yes, we can design applications from a shared identity. The quote lists materials, languages, formats and reviews. Manufacturing and printing are assessed separately.

Can we keep our existing logo?

Yes. We can build a more coherent colour and typography system around the identity you already have.

Which files and applications will I receive?

The proposal lists the logo versions, file formats and applications you need. We also agree the scope of the visual guide. Print and digital materials are prepared for their intended use.

How are timing and revisions agreed?

We define stages and revision rounds around the brief and deliverables. Timing accounts for the available information and approvals. New applications are assessed before adding them.

Does identity work include printing?

Design and physical production are separate tasks. We specify which print-ready files are delivered and whether printing, manufacturing or installation needs a separate quote.